SEMA Spring Industry Report - May 2024*

The Spring 2024 report gives a view into the current state of the specialty-equipment industry. This report dives into business sales shifts, hiring trends, and future expectations for specialty-aftermarket products.

SEMA Future Trends and Industry Update - 2026

The 2026 SEMA Future Trends Report provides a broad overview of the state of the industry in 2025 and tracks industry and economic outcomes to build a baseline for 2026 and assess how the changing auto industry dynamics will affect our market going forward. With insights on the economy and import trends, vehicle sales and financing trends, alternative powertrains, and industry outlook, this report outlines our look at key trends and changes across the industry that will affect consumer spending, industry production, and your business results.

SEMA Future Trends - 2025*

The 2025 SEMA Future Trends Report recaps the issues and outcomes that affected the industry in 2024 and looks at how these areas are likely to affect the market in 2025 and beyond. With insights on the economy, EVs and alternative powertrains, and the demographics shifts in who is driving and buying cars, this report outlines our forecast for the industry and highlights factors that will affect consumer spending and your business results.

SEMA Future Trends Report - February 2024*

The 2024 SEMA Future Trends Report recaps the issues and outcomes that affected the industry in 2023 and looks at how these areas are likely to affect the market in 2024 and beyond. Even as the US economy has displayed mixed signals over the past several years, the specialty-equipment market has continued its decade long growth push. This report outlines our forecast for continued growth of the industry and highlights factors that will affect consumer spending and your business results.

SEMA Future Trends - January 2023

In this report, the SEMA Market Research team presents its outlook for 2023 and beyond for the overall economy, the global supply chain, and the specialty-equipment industry. This report also includes a deep dive on vehicle sales and trends, including the latest projections for EVs, as well as key opportunities for the industry moving forward.

SEMA Future Trends - January 2022

In this report, SEMA Market Research provides its outlook for 2022 and beyond for the overall economy, the global supply chain, and the specialty-equipment industry. This report also includes a deep dive into changing consumer demographics and its potential implications for the aftermarket in the future.

SEMA Emerging Trends: Electrification, Alternative Power and Advanced Technology

In this report, SEMA Market Research explores the current landscape of alternative power and electrification in the United States, providing a realistic outlook for electric vehicles in the future as well as implications for the specialty-equipment industry. This report also examines other advanced technologies that are being developed for new vehicles today.

2022 SEMA Pickup Accessorization Report

This report takes a comprehensive look at the specialty-equipment market for late-model (2010 and newer) pickups. Inside you'll learn about relevant trends in vehicle sales, what parts pickup accessorizers buy, how they shop, what they want from their truck, and how your business can connect with them.

SEMA CUV Market Snapshot

In this report, SEMA Market Research provides insight into the crossover utility vehicle (CUV) market, both overall and specifically with regard to the emerging opportunity they represent for the specialty-equipment market. Download the report to learn more about these vehicles, how they fit into our industry, and trends to watch.

SEMA Jeep Wrangler Report

The SEMA Jeep Wrangler Report provides an overview of the specialty-equipment market for TJ and JK Wranglers. The report includes data collected on how consumers modify their Jeeps: what parts they buy, how they shop, and how specialty-equipment business can connect with them to help sell their products.

SEMA Powersports: UTV Accessorization Report

Did you know that 82% of UTV owners purchase accessories? Did you know the average Accessorizer spends about $1,700 outfitting their UTV? Do you know what the hottest UTV accessories are?

SEMA Light Truck Market Snapshot

The light truck market is diverse and growing, accounting for the majority of both new vehicles sold and dollars spent on specialty-equipment aftermarket parts in the U.S. This report looks at how the market for light trucks - pickups, SUVs, CUVs, and vans - is changing, what trends are driving these changes, and where businesses can find opportunities to take advantage of them.

SEMA 2021 Retail Trends Report

In this report, SEMA Market Research explores the state of retail in the U.S., both overall and specifically for the specialty-automotive aftermarket. It includes a look at how our industry fits into the broader retail landscape, trends affecting retail consumers and businesses, and what sellers of specialty-automotive products may want to keep an eye on in the future.

SEMA Consumer Segmentation Report

The SEMA Consumer Segmentation Report establishes a baseline of consumer groups, which we will use to structure ongoing research efforts.

SEMA Retail Landscape Report: The Business of Selling to Consumers

The SEMA Retail Landscape Report offers specialty-automotive businesses insight into the evolving dynamics playing out in parts retail. Designed to help retailers and businesses who work with them understand some of the major strategic challenges and opportunities retailers in our industry face, this report provides an overview of the business landscape as it currently stands and what may be shaping its future.

The report includes:

• The current specialty-automotive retail landscape
• How the industry is changing
• Key challenges and opportunities retailers face
• How retailers can adapt to these changes

SEMA Vehicle Lifecycles Report*

The SEMA Vehicle Lifecycles Report provides a deep dive into vehicles of varying model year segments, from classics to modern cars. This report looks into automotive fleet trends, vehicle affordability shifts, and specialty-aftermarket product spend in 2023 between vehicles in different lifestages.

2021 SEMA Vehicle Landscape Report

Aftermarket products can be used on just about any vehicle. However, with over 281 million currently on the road, knowing where the greatest opportunities are can be challenging. This report looks at how the vehicle landscape is shifting, where the greatest opportunities are for our industry, and what trends are on the horizon that may impact your business.

SEMA Accessory Opportunity Report: Top Cars and Trucks

The SEMA Accessory Opportunity Report provides data-driven insights into the opportunities available to the automotive aftermarket. Designed to help businesses understand which cars and trucks consumers are choosing to personalize, this report provides an overview of the top vehicles for accessorization and outlines emerging segments within the $44.6 billion industry.

The report includes:

• The state of the overall U.S. light vehicle market
• Top cars and trucks for accessorization
• Vehicles-In-Operation (VIO) data
• Projected future sales

Classic Vehicle Report - Classic Cars, Modern Markets

In this report, SEMA Market Research explores the specialty aftermarket for classic vehicles. Inside you will find information on how owners relate to their classic vehicle, how they go about achieving their vision, and how businesses can connect with them.

Modern Muscle Car Accessorizer Report

The Modern Muscle Car Accessorizer Report provides an overview of the specialty-equipment market for muscle cars. The report includes data collected on how consumers modify their late model muscle cars: what parts they buy, how they shop, and how specialty-equipment business can connect with them to help sell their products.