The annual MPMC Media Trade Conference brings MPMC member manufacturers together with editorial staff from various media publications for 3 days of face-to-face meetings. Unlike a trade show environment, where both exhibitors and media are occupied with “business”, the Media Trade Conference is all about editorial content. The 2021 event is 100% online, but the focused environment remains the same as does the benefit.
The event has become the must attend event for many automotive journalists, who report that they can get an entire year’s worth of technical content in just one place, in just three days or less. Likewise, the conference affords the lucky exhibiting manufacturers the opportunity to network and build relationships with the automotive press that is not available anywhere else in the world.
Whether face to face or 100% online, it’s the single most efficient, effective and affordable way for manufacturers to meet with media and share detailed information about their product, their newest product line, changes in their company or the latest industry trends. Upwards of 130 media groups and 200 individual media representatives from print, radio, television, e-commerce, blogs and digital magazines regularly attend the conference.
The Media Trade Conference is only available to manufacturing companies who are current MPMC members and who are members before exhibitor registration opens. The MPMC has specific criteria for membership. If, after review, you feel your company is a viable candidate for membership, please submit an application.
Exhibitor registration for the 2021 online event is now closed. If you have any questions please contact Jim Skelly at firstname.lastname@example.org. The conference is limited to 100 manufacturers. A simple random number “lottery” is used to select the exhibitors. Any company that does not get selected as one of the 100 “this year”, is automatically guaranteed an exhibit spot “next year” upon submission of a timely, qualified application. This policy provides some turnover in manufacturers year-to-year and promises that if your company has the worst lottery luck in the world, you will still participate every other year.
The following articles are examples of works that have resulted from the meetings set at Media Trade Conference and the working relationships that were strengthened or formed between manufacturer and media.